Often, clients do not fully understand the difference between Marketing and SMM. Or they think that SMM means marketing. Let's analyze both of them separately together. In fact, marketing is a very broad field and includes all strategies aimed at satisfying the needs of customers and selling products or services in the market. And these strategies are implemented through both traditional and digital channels. In other words, marketing covers a wide range of activities, such as market research, determining the target audience, product creation and pricing, developing sales strategies, and delivering to the target audience through various channels.
SMM is just one of the marketing channels to deliver your product or service to your target audience. Perhaps now it is more clear that SMM is an integral part of marketing. Just in modern times, with the development of the internet and technology, as well as the increased use of digital platforms and social media by people, SMM has come to the fore. Moreover, because entrepreneurs can quickly communicate directly with their customers through social media, they can better analyze their behavior and build their strategies accordingly. Speed is a very important factor in modern times.
In conclusion, let's emphasize once again that marketing is a general concept that includes all strategies and tactics for delivering a product or service to customers, and social media is an integral part of it to achieve marketing goals. Therefore, entrepreneurs who treat social media not only as a platform for sharing posts or videos, but as a powerful marketing tool, have started to become very successful in recent times. So what are you waiting for?
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